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Все книги типа book . Страница 26

Бизнес-Книги/Маркетинг, PR, реклама

• Philip Kotler "Marketing Insights from A to Z. 80 Concepts Every Manager Needs to Know"
• Alexander Hiam "Marketing Kit for Dummies"
• Brian Halligan "Marketing Lessons from the Grateful Dead. What Every Business Can Learn from the Most Iconic Band in"
• Malcolm McDonald "Marketing Plans for Services. A Complete Guide"
• Malcolm McDonald "Marketing Plans. How to prepare them, how to profit from them"
• Wilson Hugh "Marketing Plans. How to Prepare Them, How to Use Them"
• Michael Hyman "Marketing Research Kit For Dummies"
• Corey Padveen "Marketing to Millennials For Dummies"
• David Zielinski "Master Presenter. Lessons from the World's Top Experts on Becoming a More Influential Speaker"
• Mueller John Paul "Mastering IDEAScript. The Definitive Guide"
• Jeff Thull "Mastering the Complex Sale. How to Compete and Win When the Stakes are High!"
• Eric Taylor "Mastering the World of Selling. The Ultimate Training Resource from the Biggest Names in Sales"
• Stan McDonald C. "Materials Management. An Executive's Supply Chain Guide"
• Энди Фрека "Matryoshka. Как вести бизнес с иностранцами"
• Neal Schaffer "Maximize Your Social. A One-Stop Guide to Building a Social Media Strategy for Marketing and Busines"
• Katie Paine Delahaye "Measure What Matters. Online Tools For Understanding Customers, Social Media, Engagement, and Key Re"
• Tom Eslinger "Mobile Magic. The Saatchi and Saatchi Guide to Mobile Marketing and Design"
• Jeff Hasen "Mobilized Marketing. How to Drive Sales, Engagement, and Loyalty Through Mobile Devices"
• Kenett Ron S. "Modern Analysis of Customer Surveys. with Applications using R"
• Madhavan Ramanujam "Monetizing Innovation. How Smart Companies Design the Product Around the Price"
• Richard Abraham "Mr. Shmooze. The Art and Science of Selling Through Relationships"
• Peter Nixon "Negotiation Mastering Business in Asia"
• Peter Steidl "Neuromarketing For Dummies"
• Frank J. Rumbauskas, Jr. "Never Cold Call Again. Achieve Sales Greatness Without Cold Calling"
• Дмитрий Потапов "NLP в продажах"
• Harry Friedman J. "No Thanks, I'm Just Looking. Sales Techniques for Turning Shoppers into Buyers"
• Джиджи Падовани "Nutella. Как создать обожаемый бренд"
• Thomas Malthus "Observations on the Effects of the Corn Laws, and of a Rise or Fall in the Price of Corn on the Agri"
• Murray Newlands "Online Marketing. A User's Manual"
• Geoffrey Parker "Operations Management For Dummies"
• Lee Odden "Optimize. How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Mar"
• Trent Leyshan "Outlaw. Fight for Your Customers and Sell Without Fear"
• Ron Kunitzky "Partnership Marketing. How to Grow Your Business and Transform Your Brand Through Smart Collaboratio"
• Lior Arussy "Passionate and Profitable. Why Customer Strategies Fail and Ten Steps to Do Them Right!"
• Jeb Blount "People Buy You. The Real Secret to what Matters Most in Business"
• Григорий Загребельный "Performance-маркетинг: заставьте интернет работать на вас"
• Nancy Vonk "Pick Me. Breaking Into Advertising and Staying There"
• William Brooks T. "Playing Bigger Than You Are. How to Sell Big Accounts Even if You're David in a World of Goliaths"
• Tim Williams "Positioning for Professionals. How Professional Knowledge Firms Can Differentiate Their Way to Succe"
• Andy Nulman "Pow! Right Between the Eyes. Profiting from the Power of Surprise"
• Barry Siskind "Powerful Exhibit Marketing. The Complete Guide to Successful Trade Shows, Conferences, and Consumer "
• Steve Cone "Powerlines. Words That Sell Brands, Grip Fans, and Sometimes Change History"
• Таира Резцова "PR «под ключ». Все, что нужно для быстрой популярности вашей компании"
• Филипп Гуров "PR IT-компаний: Российская практика"
• Роман Масленников "PR без трусов, или 400 смелых способов «взорвать» Интернет"
• М. П. Бочаров "PR в Интернете: Web 1.0, Web 2.0, Web 3.0"
• Михаил Умаров "PR в реальном времени: Тренды. Кейсы. Правила"
• Стив Бастин "PR для малого бизнеса. Кратко, ясно, просто"
• Майя Душкина "PR и продвижение в маркетинге. Коммуникации и воздействие, технологии и психология: учебное пособие"
• Николай Студеникин "PR-защита бизнеса в корпоративных войнах: Практикум победителя"
• Александр Васильевич Жикин "PR-поддержка внутренних изменений"
• Тимур Асланов "PR-тексты. Как зацепить читателя"
• Robert Passikoff "Predicting Market Success. New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand"
• Omer Artun "Predictive Marketing. Easy Ways Every Marketer Can Use Customer Analytics and Big Data"
• Alexei Kapterev "Presentation Secrets"
• Julie Meehan "Pricing and Profitability Management. A Practical Guide for Business Leaders"
• Ян-Бенедикт Стенкамп "Private labels. Новые конкуренты традиционных брендов"
• Дэвис Дайер "Procter & Gamble. Путь к успеху: 165-летний опыт построения брендов"
• Brian Lawley "Product Management For Dummies"
• Ольга Березкина "Product Placement. Технологии скрытой рекламы"
• Lewis Foreman "Promotion Series. Full"
• Виктор Таничев "PRАКТИКА для пиарщика и руководителя"
• Anne Peirson-Smith "Public Relations in Asia Pacific. Communicating Effectively Across Cultures"
• Mike Schultz "Rainmaking Conversations. Influence, Persuade, and Sell in Any Situation"
• Редакция журнала РБК "RBK 06-2017"
• David Meerman Scott "Real-Time Marketing and PR. How to Instantly Engage Your Market, Connect with Customers, and Create "
• Andrea Zocchi "Reshaping Retail. Why Technology is Transforming the Industry and How to Win in the New Consumer Dri"
• Nancy Duarte "Resonate. Present Visual Stories that Transform Audiences"
• Emmett Cox "Retail Analytics. The Secret Weapon"
• Rick Segel "Retail Business Kit For Dummies"
• Perrey Jesko "Retail Marketing and Branding. A Definitive Guide to Maximizing ROI"
• Jesko Perrey "Retail Marketing and Branding. A Definitive Guide to Maximizing ROI"
• Phil Fernandez "Revenue Disruption. Game-Changing Sales and Marketing Strategies to Accelerate Growth"
• Lundgren Regina E. "Risk Communication. A Handbook for Communicating Environmental, Safety, and Health Risks"
• Kevin Daum "Roar! Get Heard in the Sales and Marketing Jungle. A Business Fable"
• Katya Andresen "Robin Hood Marketing. Stealing Corporate Savvy to Sell Just Causes"
• Tim Halloran "Romancing the Brand. How Brands Create Strong, Intimate Relationships with Consumers"
• Dirk Zeller "Running a Great Meeting In a Day For Dummies"
• Anneke Seley "Sales 2.0. Improve Business Results Using Innovative Sales Practices and Technology"
• Jeb Blount "Sales EQ. How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Comp"
• Keith Rosen "Sales Leadership. The Essential Leadership Framework to Coach Sales Champions, Inspire Excellence an"
• Chuck Bauer "Sales Mastery. The Sales Book Your Competition Doesn't Want You to Read"
• Grant Leboff "Sales Therapy. Effective Selling for the Small Business Owner"
• Patrick Evans "SalesBURST!!. World's Fastest (entrepreneurial) Sales Training"
• Nancy Martini "Scientific Selling. Creating High Performance Sales Teams through Applied Psychology and Testing"
• Consumer Dummies "Selling All-in-One For Dummies"
• Morry Morgan "Selling Big to China. Negotiating Principles for the World's Largest Market"
• Morry Morgan "Selling Big to China. Negotiating Principles for the World's Largest Market"
• Tom Hopkins "Selling For Dummies"
• Ben Kench "Selling For Dummies"
• Tom Hopkins "Selling For Dummies"
• Frank J. Rumbauskas, Jr. "Selling Sucks. How to Stop Selling and Start Getting Prospects to Buy!"
• Robert Wollan "Selling Through Someone Else. How to Use Agile Sales Networks and Partners to Sell More"
• Mark Amtower "Selling to the Government. What It Takes to Compete and Win in the World's Largest Market"
• Lisa McLeod Earle "Selling with Noble Purpose, Enhanced Edition. How to Drive Revenue and Do Work That Makes You Proud"
• Айк Спартакович Петросян "Seo Boom. Эффективная оптимизация сайтов"
• Олег Шестаков "SEO для бизнеса"
• И. О. Севостьянов "SEO для клиента"
• Е. А. Ткаченко "SEO-копирайтинг 2.0. Как писать тексты в эру семантического поиска"
• Ben Reason "Service Design for Business. A Practical Guide to Optimizing the Customer Experience"
• Marlene Jensen "Setting Profitable Prices. A Step-by-Step Guide to Pricing Strategy--Without Hiring a Consultant"
• Brian Solis "Share This Too. More Social Media Solutions for PR Professionals"
• Отсутствует "Share This. The Social Media Handbook for PR Professionals"
• Joanna Blythman "Shopped: The Shocking Power of British Supermarkets"
• G.A. Bartick "Silver Bullet Selling. Six Critical Steps to Opening More Relationships and Closing More Sales"
• Александр Либерман "SMM Обучение. Принципы заработка в Instagram"
• Paul Gillin "Social Marketing to the Business Customer. Listen to Your B2B Market, Generate Major Account Leads, "
• Aliza Sherman "Social Media Engagement For Dummies"
• Shiv Singh "Social Media Marketing For Dummies"
• Nicole Matejic "Social Media Rules of Engagement. Why Your Online Narrative is the Best Weapon During a Crisis"
• Barry Libert "Social Nation. How to Harness the Power of Social Media to Attract Customers, Motivate Employees, an"
• Jamie Shanks "Social Selling Mastery. Scaling Up Your Sales and Marketing Machine for the Digital Buyer"
• Erik Qualman "Socialnomics. How Social Media Transforms the Way We Live and Do Business"
• Алексей Андрианов "Speechbook"
• Steve Cone "Steal These Ideas!. Marketing Secrets That Will Make You a Star"
• Steve Cone "Steal These Ideas!. Marketing Secrets That Will Make You a Star"
• Jerry Acuff "Stop Acting Like a Seller and Start Thinking Like a Buyer. Improve Sales Effectiveness by Helping Cu"
• Kelley Robertson "Stop, Ask, and Listen. Proven Sales Techniques to Turn Browsers Into Buyers"
• Gregory Watson H. "Strategic Benchmarking Reloaded with Six Sigma. Improving Your Company's Performance Using Global Be"
• Tang Tang "Strategic Social Media. From Marketing to Social Change"
• Brittany Bullard "Style and Statistics. The Art of Retail Analytics"
• Dave Lakhani "Subliminal Persuasion. Influence & Marketing Secrets They Don't Want You To Know"
• Jerold Panas "Supremely Successful Selling. Discovering the Magic Ingredient"
• Chip Bell R. "Take Their Breath Away. How Imaginative Service Creates Devoted Customers"
• Jill Griffin "Taming the Search-and-Switch Customer. Earning Customer Loyalty in a Compulsion-to-Compare World"
• Флориан Мюкк "TED-эффект. Как провести визуальную презентацию на видеоконференциях, YouTube, в Facebook и других с"
• Артем Сенаторов "Telegram. Как запустить канал, привлечь подписчиков и заработать на контенте"
• Dirk Zeller "Telephone Sales For Dummies"
• Philip Kotler "Ten Deadly Marketing Sins. Signs and Solutions"
• Dee Blick "The 15 Essential Marketing Masterclasses for Your Small Business"
• David Lorenzo V. "The 60 Second Sale. The Ultimate System for Building Lifelong Client Relationships in the Blink of a"
• Joe Rubino "The 7-Step System to Building a $1,000,000 Network Marketing Dynasty. How to Achieve Financial Indep"
• Bill Guertin "The 800-Pound Gorilla of Sales. How to Dominate Your Market"
• Tom Spitale "The Accidental Marketer. Power Tools for People Who Find Themselves in Marketing Roles"
• Chris Lytle "The Accidental Sales Manager. How to Take Control and Lead Your Sales Team to Record Profits"
• Joseph Sugarman "The Adweek Copywriting Handbook. The Ultimate Guide to Writing Powerful Advertising and Marketing Co"
• Roland Smart "The Agile Marketer. Turning Customer Experience Into Your Competitive Advantage"
• Robert Solomon "The Art of Client Service. The Classic Guide, Updated for Today's Marketers and Advertisers"
• Ian Dodson "The Art of Digital Marketing. The Definitive Guide to Creating Strategic, Targeted, and Measurable O"
• Warren Greshes "The Best Damn Sales Book Ever. 16 Rock-Solid Rules for Achieving Sales Success!"
• Steve Wexler "The Big Book of Dashboards. Visualizing Your Data Using Real-World Business Scenarios"
• Sean Callahan "The Big Data-Driven Business. How to Use Big Data to Win Customers, Beat Competitors, and Boost Prof"
• Scott Stratten "The Book of Business Awesome / The Book of Business UnAwesome"
• Taylor David "The Brand Gym. A Practical Workout to Gain and Retain Brand Leadership"
• Scott Deming "The Brand Who Cried Wolf. Deliver on Your Company's Promise and Create Customers for Life"
• Brian Solis "The Brian Solis Digital Reader"
• Joseph Baladi "The Brutal Truth About Asian Branding. And How to Break the Vicious Cycle"
• A. Pradeep K. "The Buying Brain. Secrets for Selling to the Subconscious Mind"
• Tom Hopkins "The Certifiable Salesperson. The Ultimate Guide to Help Any Salesperson Go Crazy with Unprecedented "
• Timothy Sullivan T. "The Collaborative Sale. Solution Selling in a Buyer Driven World"

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