Книга "Statistical Methods in Customer Relationship Management" - V. Kumar

Автор: V. Kumar

Название: Statistical Methods in Customer Relationship Management

Категория: Наука, Образование/Математика

Издательство: John Wiley & Sons Limited

ISBN: John Wiley & Sons Limited

Тип: book

Описание: Statistical Methods in Customer Relationship Management focuses on the quantitative and modeling aspects of customer management strategies that lead to future firm profitability, with emphasis on developing an understanding of Customer Relationship Manage

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