Книга "Campaign Communication and Political Marketing" - Philippe Maarek J.

Автор: Philippe Maarek J.

Название: Campaign Communication and Political Marketing

Категория: Наука, Образование/Зарубежная образовательная литература

Издательство: John Wiley & Sons Limited

ISBN: John Wiley & Sons Limited

Тип: book

Описание: Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics. Offers comparative analyses of campaigns from country t

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