Автор: Bill Chiaravalle
Название: Branding For Dummies
Категория: Бизнес-Книги/Маркетинг, PR, реклама
Издательство: John Wiley & Sons Limited (USD)
ISBN: John Wiley & Sons Limited (USD)
Тип: book
Описание: Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful
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