Автор: Morris Altman
Название: Behavioral Economics For Dummies
Категория: Бизнес-Книги/Управление, подбор персонала
Издательство: John Wiley & Sons Limited (USD)
ISBN: John Wiley & Sons Limited (USD)
Тип: book
Описание: A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions—like splurging on an expensive watch—can seem far from ratio
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